ISSN: 1309-1581
Issue Details
2012 Fall/Güz / Vol.: 3 - Num.: 9
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0-7
DOI: -
Fall 2012, Vol. 3 Issue 9: Cover and Content Pages
Ajit-e
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1
7-21
DOI: 10.5824/1309-1581.2012.4.001.x
The Perceived Risk And Value Based Model Of Online Retailing
Figen YILDIRIM, Assist. Prof., Istanbul Commerce University, figen@ticaret.edu.tr
Özgür ÇENGEL, Assoc. Prof., Istanbul Commerce University, ocengel@ticaret.edu.tr
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2
23-30
DOI: 10.5824/1309-1581.2012.4.002.x
Comparison of Artificial Neural Networks and Logistic Regression Analysis in the Credit Risk Prediction
Hüseyin BUDAK, Türkiye Vakıflar Bankası T.A.O. Bireysel Kredi İzleme Müdürlüğü, huseyin.budak@vakifbank.com.tr
Semra ERPOLAT, Yrd. Doç. Dr., Mimar Sinan G.S.Ü. İstatistik Bölümü, serpolat@msgsu.edu.tr
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5899 times viewed, 4971 times downloaded.
3
31-50
DOI: 10.5824/1309‐1581.2012.4.003.x
Benefit Perception About the Understanding of Corporate Social Responsibility in Pprivate Sector in Turkey: Using Web Sites for Announcing of Corporate Social Responsibility Activities
Dr.Nuray Yılmaz SERT
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5954 times viewed, 4608 times downloaded.
5
63-76
DOI: 10.5824/1309‐1581.2012.4.005.x
PR 2.0 and interaction of Turkish Brands in Terms of Brand Awareness
Ece Baban Okan Üniversitesi Halkla İlişkiler ve Reklamcılık Bölümü ecebaban@hotmail.com
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